Startup of the Week: Launchcloud

We're forever amazed at the innovation of the businesses we fund, and Launchcloud - our latest Startup of the Week, founded by Matthew Doyle, Becky Doyle, and Jamie Lupton - is a fantastic example of a business doing some really exciting digital stuff. Launchcloud is a tool that lets you create digital forms for tablets, enabling you to collect the right data more smartly. Let's find out more!

We choose one Virgin StartUp company to be featured on each week. We ask our startups of the week to deliver the ultimate elevator pitch. What would they say if they had one minute in a lift with Sir Richard Branson? Please answer the questions below, keeping each answer to five sentences max. 

Richard B in lift

Ground to floor 1 –Explain what your business does

Launchcloud is a tool for field teams to capture and collect digital forms on iOS and Android devices with offline capability.

You can use our flexible drag and drop designer to make powerful digital forms. You can create forms that capture signatures with a finger, take video or audio recordings, as well as take a picture and draw on top of it.

All the forms come back from the mobile devices to the Launchcloud Admin dashboard, where the form data can be viewed in graphs, maps and downloadable reports.

Floor 1 to 2 - Where are you based?

We currently live in Bracknell, Berkshire. The business also has ties to the United States.

Floor 2 to 3 –What’s the business model?

Launchcloud is a SaaS business (Software as a Service). We offer a range of packages that are displayed on our website. There’s a 30 day free trial and an option to sign up to a monthly rolling or an annual billing plan.

At the end of last year we also started our reseller program; by doing this we can offer the Launchcloud solution to even more verticals.

Floor 3 to 4 –Who are your competitors?

Launchcloud has a few competitors, some in the form-building space and some in the mobile data collection industry.

In the form-building space we have Wufoo and Survey Monkey, and competitors with more of a mobile focus are Quick Tap Survey and iFormBuilder.

Floor 4 to 5 –What’s your USP?

Launchcloud has unique ways to help customers filter and generate reports from their data to make it more useful. Aside from this USP, Launchcloud customers can expect a simple user experience. We take feedback seriously - our motto is "Listen hard, change fast." I don’t know of a company in our space as committed to the ongoing enhancement to the product as we are.

Floor 5 to 6 –Where did the idea come from?

Before Matt could get full-time design work, he worked in marketing and then as a freelance event manager for brands. Matt found that with each event and marketing activity, information would need to be collected to help analyse the success of the event. The antiquated methods being used would often cause the data recorded to be inaccurate or come back late. Matt knew using his experience in UX design he could solve the problem of collecting information in the field, by creating a flexible tool to make any type of digital form, and ones that would work offline on any mobile device. Using the latest developments in cloud technology, he could sync all the data in real time.

Floor 6 to 7 –How much funding did you receive from Virgin StartUp?

We've started with £500. We wanted to join Virgin StartUp mainly for the amazing opportunity to work with a mentor.

Floor 7 to 8 –How are you going to use it to grow your business?

We have used the funding to invest in our 2015 marketing.

Floor 8 to 9 – Who’s your Virgin StartUp mentor?

Marian Gazdik, Director Western Europe at Startup Grind.

Floor 9 to 10 – What’s your workspace like?

Right now we are looking for a workspace. We would enjoy working in a space that is not a grey box with strip lights. For now we work in coffee shops and a home office. We tend to follow fast internet and good coffee.



Floor 10 to 11 –Where will your business be in 12 month’s time?

2015 is a big year for us, we have been working with a close community of customers to get the product just right. Now it is time to open our doors to the world.

In the next 12 months we will make a number of full-time hires to our team, and set up a permanent base in the the UK and the US. By the end of the year we expect to be looking for additional funding, potentially via the VC root.

To find out more about Launchcloud visit their website, or connect on Facebook and Twitter. Launchcloud are supported by Virgin StartUp delivery partner Enterprise First.

Want to a 30-minute mentoring session from Sir Richard Branson and an invite to our exclusive event for England’s most promising startups of 2015? Enter our competition.