Our digital skills courses have been designed to easily and quickly teach you the necessary digital skills you need to start and scale your business. The courses have been written by experts at our partners Accenture and comprise of a series of short videos, punctuated with tasks and assessments to help you check your understanding and develop your thinking. There are six courses on offer, helping you develop skills in anything from social media to user experience, digital marketing to analytics and beyond.
The courses are all delivered online and can therefore be completed at your own pace. Accenture experts are also available via the platform to help answer any questions you might have as your work through the materials. Best of all, each course is completely free to access! Check out the full list of courses.
Building an effective digital marketing strategy will allow you to better engage with your consumers, reach potential customers globally, spread messages and raise business awareness over multiple channels all for less of an investment than when using traditional marketing.
In this course, you will gain an understanding of the various digital marketing strategies, or techniques, that start-ups can use to target existing and potential customers, including banner advertising, PPC, SEO and email marketing.
Ask the Expert: Digital Marketing
Following on from the digital marketing course, we’re offering all our start-ups the chance to ask their digital marketing questions to experts at Accenture.
All you have to do in order to get your questions answered, is submit them to us before close of play on August 29th. Here’s how:
- Email: firstname.lastname@example.org
- Tweet: @virginstartup with hashtag #vsuexpert and your question
After the deadline, we’ll the post answers to all questions on our website and respond to everyone that has submitted a question to share the link.